INFO

Nike

Megan Thee Stallion - Play New

FILM DIRECTION & CREATIVE ©2021

Nike commissioned Mike to direct the commercial announcing their new partnership with Megan Thee Stallion, via their “Play New” campaign. The 60 second spot is filled with eye grabbing visuals and world building, leaning on Mike's goto style of surrealism, as Megan tells her sports story.

Credits

Director: Mike Carson

Nike LA Art Director: Thomas Pregiato

Nike LA Narrative Manager: Maya Henderson | Nike LA Narrative Director: Eric Nelson

Nike LA Creative Producers: Megan Sedey & Fran Nazario

1st AD: Ev Salomon

DP: Ben Carey

Production Designer: Liam Moore | Art Director: Grace Surnow

Editor: Chaz Smedley

VFX / Color: The Mill (Leads: Tim Devlin, Paul Yacono, James Allen)

Producer: Jesse Peyronel

Director's EP: Ryan Hahn

Photographer: Adrienne Raquel

Cast Stylist: Danasia Sutton

MTS Stylist: Zerina Aker // MTS Hair: Kellon Deryck

Nike Team: Thomas Pregiato, NJ Ndure, Maya Henderson, Eric Nelson, Megan Sedey, Fran Nazario,

Lauren Gallo, Keith Liban, Cherie Christman & Chris Hicks.

Special Thanks to the beautiful cast & crew!

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