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Apple Music

The 30 Interview: Adele

CREATIVE DIRECTION & CREATIVE PRODUCTION ©2021

Mike was commissioned by Apple Music to creative direct their marquee interview for Adele's new album, 30. Inspired by Zane Lowe and Adele's love for the craft of music, the interview takes place within the backdrop of a Japanese hi-fi bar, leans on warm vintage tones, and takes a more cinematic approach for capture, than your standard interview.

Credits

Creative Director & Creative Producer: Mike Carson

Executive Producers (Apple Music): Bebhinn Gleason & Lee Lodge

Production (Apple Music): Keshia Williams, Chris Choun & Sinead Murphy

Director: Jason Zeldes

Production Company: OBB | OBB EP: Miranda Sherman

DP: Gaul Porat | Production Design: Dani Broom-Peltz

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Photo Credit: Tori Time

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Mike Carson ©2020
Multidisciplinary Creative